TERMS & CONDITIONS

For the purposes of this Agreement, the following terms shall have the meanings ascribed to them below:

“AI-Generated Image” or “Generated Image” means any image produced by the Platform’s artificial intelligence system in response to a User’s input, including but not limited to catalogue-style photographs, lifestyle images, and any derivative visual content.

“Credit” or “Photo Credit” means a digital unit of value purchased by the User or granted by the Company, each unit entitling the User to one (1) image generation attempt on the Platform.

“Free Sample” or “Complimentary Credit” means Credits or image generations provided by the Company at no monetary cost to the User, whether during account creation, promotional campaigns, demonstrations, or at the Company’s discretion.

“User Content” means any photographs, images, text, instructions, prompts, or other materials uploaded, submitted, or transmitted by the User to the Platform.

“Bulk Generation” means the generation of multiple images in a single batch or session, where volume exceeds standard single-image generation.

“Platform Communication Channels” means any communication channel used by the Company to interact with Users, including but not limited to WhatsApp, Instagram, email, SMS, phone calls, and any in-app messaging or support systems.

“AI-Generated Content” means any output generated by the Platform’s artificial intelligence systems, including AI-Generated Images and any video, animation, audio, text, caption, hashtag, description, or other content produced in response to a User’s input. AI-Generated Images are a subset of AI-Generated Content.

“Connected Account” means any third-party account (including social media, messaging, or business accounts such as Instagram, Facebook, or LinkedIn) that the User links to, or authorises the Platform to access, publish to, schedule for, or manage on the User’s behalf.

“Synthetically Generated Information” or “SGI” means information that is artificially or algorithmically created, generated, modified, or altered using a computer resource in a manner that appears reasonably authentic or true, as contemplated under applicable Indian law including the Information Technology Act, 2000 and the rules made thereunder. All AI-Generated Content constitutes SGI.

Interpretation — Except where the context requires otherwise, every reference in these Terms to “AI-Generated Images” applies equally to all AI-Generated Content, including video, audio, and text outputs, and all disclaimers, limitations, responsibilities, indemnities, and restrictions applicable to AI-Generated Images apply with equal force to all other AI-Generated Content.

2.1 Eligibility — You must be at least thirteen (13) years of age and possess the legal authority to enter into binding agreements under applicable Indian law to use this Service. By registering, you represent and warrant that you meet these requirements. If you are registering on behalf of a business entity, you represent that you have the authority to bind such entity to these Terms.

2.2 Account Creation and Security — You agree to provide accurate, current, and complete information during registration and to update such information as necessary. You are solely responsible for maintaining the confidentiality of your account credentials, including your password and any linked authentication methods. You accept full responsibility for all activities that occur under your account, whether or not authorized by you. The Company shall not be liable for any loss or damage arising from your failure to secure your account.

2.3 One Account Per Entity — Each business entity or individual is permitted one (1) account on the Platform. The Company reserves the right to terminate duplicate accounts, merge accounts, or forfeit Credits associated with duplicate accounts without prior notice or compensation.

2.4 Account Deletion — You may request deletion of your account and all associated data by contacting us at kunal@araviai.com. Upon receiving a valid deletion request, the Company shall process the deletion within thirty (30) calendar days. Account deletion is permanent and irreversible. All unused Credits, generation history, and associated data shall be permanently deleted. No refund or compensation shall be provided for unused Credits upon account deletion. The Company may retain certain anonymized, aggregated data as permitted by applicable law.

2.5 Consent to Use of Free-Sample Content — BY CREATING AN ACCOUNT AND BY GENERATING, REQUESTING, OR ACCEPTING ANY FREE SAMPLE OR COMPLIMENTARY CREDIT, YOU EXPRESSLY ACKNOWLEDGE AND CONSENT THAT the images you upload for, and the AI-Generated Content produced from, Free Samples and Complimentary Credits may be used by the Company (a) to train, fine-tune, and improve its artificial-intelligence models, and (b) for marketing, demonstrations, portfolio, and other business purposes, in each case as further described in Sections 4.3 and 8.2. This consent is a condition of receiving Free Samples and Complimentary Credits, which are provided at no monetary cost in exchange for these rights. It does NOT apply to content generated using paid Credits, which is never used for model training except as described in Section 8.1. You may decline by choosing not to use Free Samples or Complimentary Credits, and you may withdraw your consent to future use at any time as described in the Privacy Policy.

3.1 Nature of Service — JewelAI is an AI-powered content generation platform that transforms user-uploaded jewellery photographs into professional catalogue-quality images and, where enabled, related outputs including videos, animations, audio, marketing copy, captions, and hashtags. The Service may also offer scheduling and publishing of content to the User’s Connected Accounts, automated or template-based content (such as festival or market-rate posts), and related features. The Service employs artificial intelligence models, including but not limited to generative image and video models, classification models, large language models, and prompt engineering systems, certain of which are operated by third parties (see Section 3.9).

3.2 AI Limitations and Disclaimers — YOU EXPRESSLY ACKNOWLEDGE AND AGREE THAT: Artificial intelligence technology is inherently imperfect, experimental, and evolving. Generated Images may contain errors, inaccuracies, artifacts, distortions, or deviations from the original jewellery piece. The Service does NOT guarantee exact replication of any jewellery piece, including but not limited to: colour accuracy, gemstone placement, prong configuration, metal texture, engraving details, hallmark reproduction, surface finish, chain pattern, clasp design, stone cut and faceting, setting type, or any other fine detail. Results are influenced by, and may vary significantly based on, the quality, resolution, lighting conditions, angle, background, and focus of the User’s uploaded photograph. Poor input quality will likely result in poor output quality. The AI model may hallucinate, fabricate, or alter design elements that were not present in the original photograph, or may omit elements that were present in the original. The AI model may default to common design patterns from its training data when faced with unusual, complex, or novel jewellery designs, resulting in outputs that do not accurately represent the original piece. Colour reproduction in AI-Generated Images is approximate and should not be relied upon for commercial purposes where colour accuracy is critical, including but not limited to gold karat representation, gemstone colour grading, or rhodium plating appearance. Generated Images may not accurately represent the physical dimensions, proportions, weight, or scale of the actual jewellery piece. No two generations from the same input are guaranteed to produce identical results. The AI system is stochastic in nature. The Company makes no representation or warranty regarding the commercial suitability, merchantability, fitness for a particular purpose, or quality of any AI-Generated Image. The disclaimers and limitations in this Section apply to all AI-Generated Content, including images, videos, audio, captions, and other text outputs.

3.3 Bulk Generation — When using Bulk Generation features, the User acknowledges that: Bulk Generation is provided on a best-effort basis with no guaranteed turnaround time, delivery schedule, or service level agreement (SLA). Processing times may vary based on server load, queue depth, complexity of inputs, and other operational factors beyond the Company’s control. All AI limitations described in Section 3.2 apply equally to each individual generation within a bulk batch. Bulk processing does not improve or diminish AI accuracy. The Company reserves the right to throttle, delay, or limit Bulk Generation volumes at its sole discretion to maintain service quality for all users. Credits consumed during Bulk Generation are subject to the same refund and dispute policies outlined in Section 5.

3.4 Service Availability — The Company does not guarantee uninterrupted, error-free, or continuous availability of the Service. The Service may be temporarily unavailable due to maintenance, updates, server issues, third-party service disruptions, or force majeure events. The Company shall not be liable for any loss arising from Service unavailability.

3.5 Video and Audio Generation — Where the Service generates video, animation, or audio outputs, the User acknowledges that all limitations described in Section 3.2 apply with equal or greater force. AI-generated video and audio may contain temporal artefacts, unnatural motion, inaccurate reflections, lustre, or sparkle, fabricated details, synthetic or simulated voices or music, and other inaccuracies. The Company makes no warranty that any video or audio output accurately depicts the actual jewellery, its movement, its lustre, or any associated sound. Video and audio generation may consume Credits at a different rate than image generation, as disclosed at the time of generation.

3.6 AI-Generated Text, Captions, and Hashtags — Where the Service generates captions, descriptions, hashtags, product copy, or other text, the User acknowledges that such text is produced by AI language models and may be inaccurate, incomplete, misleading, outdated, non-compliant with platform or advertising rules, or may inadvertently infringe third-party rights. The User is solely responsible for reviewing, verifying, and editing all AI-generated text before publication or use. The Company makes no warranty regarding the accuracy, legality, or suitability of any AI-generated text and shall not be liable for any consequence arising from its use.

3.7 Social Media Publishing and Connected Accounts — Where the User links a Connected Account or authorises the Service to publish, schedule, or manage content on the User’s behalf: The User grants the Company permission to access the Connected Account and to post, schedule, or transmit content as directed by the User or as configured in the User’s settings. The User is solely responsible for all content published to or through Connected Accounts, including AI-Generated Content, captions, and hashtags. The User remains bound by, and is solely responsible for compliance with, the terms of service, community guidelines, and policies of each third-party platform. The Company does not control third-party platforms and shall not be liable for any rejection, removal, throttling, restriction, suspension, or termination of the User’s Connected Accounts, nor for any change, outage, or discontinuation of any third-party platform’s services or application programming interfaces. The User may disconnect a Connected Account at any time.

3.8 Market Data and Automated Content — Where the Service provides or incorporates market data (such as gold or precious-metal rates) or generates automated, scheduled, or template-based content, such data and content are provided on an “as is” basis and may be sourced from third parties. The Company does not warrant the accuracy, completeness, timeliness, or fitness of any such data or content. The User is solely responsible for verifying all market data and reviewing all automated content before publication, and assumes all responsibility for any reliance thereon by the User or any third party.

3.9 Third-Party AI Providers — The Service relies on artificial intelligence models, infrastructure, and application programming interfaces operated by third parties (including, without limitation, providers such as Google and OpenRouter and their respective sub-processors). The User’s inputs, including uploaded images and prompts, may be transmitted to and processed by such third-party providers, which may be located outside India. The User’s use of the Service is additionally subject to the acceptable-use and content policies of these third-party providers. The Company does not control, and shall not be liable for, the acts, omissions, availability, pricing, policy changes, or processing practices of any third-party AI provider, and may add, remove, or change its AI providers at any time without notice.

4.1 Ownership of Uploaded Content — You retain full ownership of all jewellery images and photographs you upload to the Platform. By uploading content, you represent and warrant that: You are the legal owner of the images or have obtained all necessary rights, licences, and permissions to upload and reproduce them. The images do not infringe upon any third party’s intellectual property rights, including but not limited to copyrights, trademarks, trade secrets, design patents, or any other proprietary rights. The images do not contain content that is defamatory, obscene, offensive, illegal, or in violation of any applicable law. You have obtained consent from any identifiable persons depicted in the images, if applicable.

4.2 Ownership of Paid Generated Images — AI-Generated Images produced using paid Credits are owned by the User, subject to the following conditions: The User assumes full and sole responsibility for the use, publication, distribution, and commercial deployment of all AI-Generated Images they download or utilize. The Company makes no claim of ownership over AI-Generated Images produced through paid Credits. The User acknowledges that AI-Generated Images may bear similarities to images generated for other users or to images in the AI model’s training data, and the Company shall not be liable for any such similarities. To the extent the Company holds any rights in AI-Generated Images produced using paid Credits, the Company assigns such rights to the User. However, the User acknowledges that, under the laws of India and certain other jurisdictions, works generated by artificial intelligence without sufficient human authorship may not be eligible for copyright or other intellectual-property protection, and that the existence, ownership, or enforceability of any such rights cannot be guaranteed. The Company makes no representation or warranty that any AI-Generated Content is protectable, registrable, or free from the rights of third parties, and the User’s ownership is limited to whatever rights, if any, are capable of being held and transferred.

4.3 Free Samples and Complimentary Generations — BY ACCEPTING FREE SAMPLES OR COMPLIMENTARY CREDITS, YOU EXPRESSLY AGREE THAT: The Company retains a non-exclusive, perpetual, irrevocable, worldwide, royalty-free, sublicensable licence to use, reproduce, modify, display, distribute, and create derivative works from any images generated using Free Samples or Complimentary Credits. This licence includes, without limitation, the right to use such images for: marketing materials, social media posts, website content, sales demonstrations, prospective customer presentations, internal business purposes including investor presentations and fundraising materials, product documentation, case studies, portfolio showcases, and advertising campaigns. The Company may use such images without attribution to the User, unless the User’s identity is disclosed with their prior written consent. This licence survives termination of the User’s account or these Terms. By creating an account and by uploading images for, or accepting, free generation, the User expressly consents to the Company processing, generating, and utilising the resulting images as described herein and in Sections 2.5 and 8.2. This consent is given in exchange for the provision of Free Samples and Complimentary Credits at no monetary cost, and no separate or additional consent shall be required.

4.4 Content Policy — The Company reserves the right to reject, refuse to process, or remove any User Content that: Contains explicit, sexual, violent, or otherwise objectionable material. Comprises copyrighted designs submitted fraudulently or without authorization. Violates any applicable law, regulation, or third-party rights. Appears to be submitted with the intent to test, exploit, manipulate, or reverse-engineer the AI system. Contains prompt injection attempts, adversarial inputs, or any attempt to manipulate the AI model’s behaviour. No refund or credit shall be provided for content rejected under this Section.

5.1 Pricing and Taxation — All prices displayed on the Platform are exclusive of Goods and Services Tax (GST) and any other applicable taxes, duties, or levies. GST and any applicable taxes shall be calculated and applied at the payment gateway at the time of transaction. The User is solely responsible for all taxes applicable to their purchase. The Company reserves the right to modify pricing at any time without prior notice. Price changes shall not affect Credits already purchased.

5.2 Credits — Credits are the sole currency for accessing image generation services on the Platform. Non-Refundable: Once purchased, Credits cannot be converted back to monetary value or refunded to the original payment method under any circumstances, except as expressly provided in Section 5.4. Non-Transferable: Credits are bound to the account that purchased them and cannot be transferred, gifted, sold, bartered, or assigned to any other account or individual. No Cash Value: Credits have no cash value and are not legal tender. They represent a pre-paid right to use the Service and nothing more. Expiration: The Company reserves the right to impose expiration periods on Credits. Users shall be notified of any such policy at least thirty (30) days before implementation. Forfeiture on Account Deletion: All unused Credits are permanently forfeited upon account deletion, whether initiated by the User or the Company. No Inheritance or Succession: Credits do not transfer upon account owner’s death, incapacitation, or dissolution of business entity.

5.3 Payment Processing — Payments are processed through third-party payment gateways. The Company does not store, access, or have visibility into the User’s payment card details, bank account information, UPI credentials, or any other financial instrument data. By making a payment, you agree to the terms and conditions and privacy policies of the respective payment gateway provider. The Company shall not be liable for any payment processing errors, failures, unauthorized transactions, or disputes arising from the payment gateway’s operations.

5.4 Refund Policy — THE COMPANY’S REFUND POLICY IS AS FOLLOWS: (a) Reporting Window: The User must report any issue with a Generated Image within forty-eight (48) hours of the generation timestamp. Reports submitted after this window shall not be considered for refund or regeneration under any circumstances. (b) Eligible Grounds for Refund/Regeneration: The Company may, at its sole discretion, issue a credit refund (added to the User’s Credit balance) or offer regeneration when: The Generated Image contains a material, demonstrable defect that is clearly attributable to a system error or AI malfunction, and not to the quality of the User’s input. The Generated Image is substantially different from what a reasonable person would expect given the input provided, taking into account the AI limitations disclosed in Section 3.2. The generation process failed to produce any output due to a system error. (c) Refund Method: All approved refunds shall be issued exclusively as Credits added back to the User’s account balance. No monetary refunds shall be provided to the original payment method. This applies regardless of the payment method used for purchase. (d) Download and Refund: If the User has downloaded a Generated Image and the generation is accurate and meets reasonable quality standards, no refund or regeneration shall be provided. However, if the Generated Image contains a demonstrable defect as described in Section 5.4(b) above, the fact that the User has downloaded the image shall not automatically disqualify the User from seeking a refund. The burden of proof lies with the User to demonstrate the defect. (e) Validation Process: The Company reserves the right to review, validate, and verify all refund claims. This may include examination of the original input, the Generated Image, generation logs, download logs, and any other relevant data. The Company’s determination on refund eligibility shall be final and binding. (f) Abuse of Refund Policy: The Company reserves the right to refuse refunds, suspend accounts, or permanently ban Users who, in the Company’s sole judgment, are engaging in: Systematic or repeated refund requests designed to obtain free services. Downloading images and subsequently claiming defects to obtain refunds. Filing false, misleading, or exaggerated claims. Using generated images commercially and then requesting refunds. Any pattern of behaviour that constitutes abuse of the refund policy. (g) Goodwill Credits: The Company may, at its sole discretion and as a gesture of goodwill, provide additional Credits outside the scope of this refund policy. Such goodwill Credits do not create a precedent, establish a right, or impose any obligation on the Company to provide similar Credits in the future. Goodwill Credits are subject to all terms governing Credits under Section 5.2.

6.1 Responsibility for Generated Images — THE USER ASSUMES COMPLETE AND SOLE RESPONSIBILITY FOR: Reviewing and verifying all AI-Generated Images before any commercial, professional, or public use. Ensuring that AI-Generated Images used commercially accurately represent the actual jewellery product being sold, including but not limited to colour, design, dimensions, materials, and craftsmanship. Any losses, damages, claims, or liabilities arising from the User’s publication, distribution, or commercial use of AI-Generated Images. Any consumer complaints, legal actions, or regulatory proceedings arising from discrepancies between AI-Generated Images used in marketing/sales and the actual jewellery product delivered to the consumer. Compliance with all applicable advertising standards, consumer protection laws, e-commerce regulations, and trade practices when using AI-Generated Images. Obtaining any necessary disclaimers, disclosures, or approvals required by law when using AI-Generated Images for commercial purposes.

6.2 No Endorsement — The Company does not endorse, certify, guarantee, or verify the authenticity, quality, purity, or value of any jewellery depicted in User Content or Generated Images. The use of JewelAI does not constitute an endorsement or certification of the User’s products or business.

6.3 Celebrity, Public Figure, and Authority Resemblance — THE USER ACKNOWLEDGES AND AGREES THAT: AI-Generated Images may, due to the nature of generative AI models, produce outputs that bear resemblance to real persons, including but not limited to celebrities, public figures, political leaders, government officials, religious figures, sports personalities, or any other identifiable individuals, whether living or deceased. The Company maintains content safety guardrails and moderation systems designed to minimize the risk of generating likenesses of real persons. However, no AI safety system is infallible, and the Company does not guarantee that such outputs will never occur. If a User uploads input images that contain, reference, depict, or are designed to invoke the likeness of any real person, or if the User crafts prompts, instructions, or inputs intended to manipulate, circumvent, or override the AI system’s safety guardrails to produce likenesses of real persons, the User assumes complete, sole, and absolute responsibility for any and all resulting AI-Generated Images. The Company shall bear no responsibility or liability whatsoever for any AI-Generated Image that resembles, depicts, or is perceived to depict any real person, regardless of whether such resemblance was intentional or unintentional on the part of the User or the AI system. The User shall indemnify and hold harmless the Company Parties from and against any claims, demands, actions, or proceedings brought by any individual (or their estate, representative, or agent) whose likeness is alleged to appear in an AI-Generated Image produced using the User’s account, including but not limited to claims under personality rights, right to publicity, right to privacy, defamation, or any similar legal theory under any jurisdiction. The User acknowledges that the commercial use of AI-Generated Images bearing resemblance to real persons may violate applicable laws relating to personality rights, publicity rights, privacy rights, and intellectual property. It is the User’s sole responsibility to verify compliance with all such laws before publishing or using any AI-Generated Image. The Company reserves the right to immediately suspend or terminate the account of any User found to be deliberately generating likenesses of real persons, particularly for purposes of deception, defamation, misinformation, fraud, or any unlawful purpose, without refund of unused Credits. The User further acknowledges that the creation or use of digital replicas, likenesses, or “deepfakes” of real persons may violate the right of publicity, personality rights, privacy rights, and dedicated digital-replica or anti-deepfake laws in various jurisdictions (including, without limitation, the European Union, the United Kingdom, and individual states of the United States), and the User assumes sole responsibility and the indemnification obligations set out above with respect to any such law in any jurisdiction in which the User uploads inputs, generates, or publishes AI-Generated Content.

6.4 Third-Party Brands, Trademarks, and Design Rights — THE USER ACKNOWLEDGES AND AGREES THAT: AI-Generated Content may resemble, incorporate, or be derived from the designs, marks, or products of third parties. The User shall not upload inputs, craft prompts, or generate, download, or publish any AI-Generated Content that reproduces, imitates, or is intended to imitate the registered or unregistered trademarks, trade dress, logos, hallmarks, registered or patented designs, or copyrighted jewellery designs of any third party (including, without limitation, the designs or marks of established jewellery houses or brands), or that is intended to produce, market, or facilitate counterfeit, replica, or “first-copy” goods. The User represents and warrants that it holds all rights necessary in respect of any branded, trademarked, or third-party design depicted in its inputs or outputs. The User assumes complete and sole responsibility for, and shall indemnify and hold harmless the Company Parties against, any claim arising from the alleged infringement, dilution, or passing off of any third-party trademark, trade dress, design right, or copyright through the User’s inputs or AI-Generated Content. The Company has no obligation to screen for, and does not warrant the absence of, any such resemblance or infringement.

6.5 Prohibited Uses — In addition to any other restriction in these Terms, the User shall not, and shall not permit any other person to, use the Service or any AI-Generated Content to: (a) generate, market, or facilitate counterfeit, replica, or infringing goods, or any content that infringes a third party’s intellectual-property, publicity, privacy, or personality rights; (b) misrepresent, to any consumer or third party, the actual characteristics of a jewellery product, including its weight, purity, karatage, metal, gemstone type, grade, origin, certification, or value; (c) create, fabricate, alter, or simulate any BIS hallmark, HUID, assay, certification, or government mark, or any other quality, authenticity, or compliance mark; (d) create deceptive, fraudulent, defamatory, obscene, hateful, harassing, or unlawful content, or any content that depicts or sexualises minors; (e) create unauthorised likenesses, digital replicas, or “deepfakes” of any real person; (f) violate any applicable advertising, consumer-protection, e-commerce, data-protection, or other law, regulation, or standard; (g) reverse engineer, decompile, disassemble, or attempt to discover the source code, models, weights, or underlying technology of the Service; (h) use the Service or any AI-Generated Content (including inputs and outputs) to train, fine-tune, develop, or improve any artificial-intelligence or machine-learning model, or any product that competes with the Service; (i) scrape, harvest, crawl, or use bots or other automated means to access the Service except as expressly permitted; (j) resell, sublicense, rent, lease, or commercially exploit the Service itself, or provide the Service to third parties on a bureau or “white-label” basis, without the Company’s prior written consent; (k) introduce malware, attempt to gain unauthorised access, circumvent rate limits, security, or content safeguards, or conduct prompt-injection or other adversarial attacks; or (l) use the Service or any AI-Generated Content in a manner that violates the acceptable-use policies of the Company’s third-party AI providers or the terms of any third-party platform. The Company may, in its sole discretion and without liability or refund, refuse, remove, or reverse any generation, and suspend or terminate any account, that it reasonably believes violates this Section.

6.6 AI Content Labelling and Synthetic Media Disclosure — The User acknowledges that all AI-Generated Content constitutes Synthetically Generated Information and that applicable laws and self-regulatory standards may require such content to be clearly and prominently labelled or disclosed as artificially generated when published, advertised, or otherwise made available to the public (including, without limitation, the labelling requirements under India’s information-technology rules governing synthetically generated information, the guidelines of the Advertising Standards Council of India, and, where applicable, the transparency obligations under Article 50 of the European Union Artificial Intelligence Act and comparable laws in other jurisdictions). The User is solely responsible for determining whether such requirements apply to its use and for complying with them, including by retaining any labels, watermarks, metadata, or disclosures applied by the Service and by adding any further disclosure required by law. The Company labels AI-Generated Content as artificially generated, and/or embeds provenance metadata or watermarks, where required by applicable law (including India’s information-technology rules governing synthetically generated information), and may do so in other cases; the User shall not remove, obscure, suppress, or alter any such label, watermark, or metadata, and shall preserve it when publishing or distributing the content. The User shall indemnify and hold harmless the Company Parties against any claim arising from the User’s failure to label or disclose AI-Generated Content as required by applicable law.

6.7 Sole Responsibility for Misuse — The User assumes complete and sole responsibility for any misuse of the Service or of any AI-Generated Content, whether by the User or by any person using the User’s account, and for all consequences thereof. The Company provides tools only; the User determines how AI-Generated Content is created, edited, published, distributed, and used. Nothing in or produced by the Service constitutes legal, advertising, valuation, hallmarking, or compliance advice, and the User is solely responsible for obtaining its own professional advice and for ensuring that its use of the Service and of all AI-Generated Content complies with every applicable law.

7.1 Platform Communication Channels — The User acknowledges and agrees that any communication with the Company through Platform Communication Channels (including WhatsApp, Instagram, email, SMS, and any other channel) is subject to the following terms: All messages, feedback, suggestions, images, testimonials, and other content shared by the User through these channels may be used by the Company for product improvement, feature development, quality assurance, and service optimization. The Company may use anonymized versions of User feedback (with all personally identifiable information removed) for marketing, social media content, website testimonials, and promotional materials without requiring additional consent from the User. If the Company wishes to use feedback with the User’s name, likeness, business name, or other identifying information, the Company shall seek the User’s explicit written consent prior to such use. The User acknowledges that communications through third-party platforms (WhatsApp, Instagram, etc.) are also subject to those platforms’ own terms and privacy policies, which the Company does not control.

7.2 Unsolicited Ideas and Feedback — Any ideas, suggestions, feature requests, or feedback provided by the User, whether solicited or unsolicited, shall be deemed non-confidential and non-proprietary. The Company shall have an unrestricted, irrevocable, worldwide, royalty-free right to use, implement, modify, and commercialize such ideas without compensation or attribution to the User.

8.1 Paid Generation Data — Images uploaded and generated through paid Credits shall not be used for AI model training, fine-tuning, or improvement purposes, except in the following circumstances: The User has explicitly reported an error, defect, or quality issue with a specific generation, in which case the Company may use the relevant input-output pair to diagnose, debug, and improve the system. The data is used in aggregated, anonymized form for system performance monitoring and quality metrics, where no individual User or jewellery piece can be identified.

8.2 Free Sample Data — By creating an account and by using Free Samples or Complimentary Credits, the User expressly consents that the images uploaded for, and the AI-Generated Content produced from, Free Samples or Complimentary Credits may be used by the Company for AI model training, fine-tuning, and quality improvement, and for marketing and any other purpose consistent with the licence granted in Section 4.3. This consent is a condition of receiving Free Samples and Complimentary Credits and does not extend to paid generation data, which is not used for model training except as described in Section 8.1.

8.3 Error Reporting Data — When a User reports an error or quality issue, the User grants the Company a limited licence to use the reported generation data (input image, generated output, and associated metadata) for the purpose of diagnosing, debugging, reproducing, and resolving the reported issue, as well as preventing similar issues in the future. This may include using such data for model retraining or fine-tuning.

8.4 Future Changes to Model Training Policy — The Company’s current policy is to not use paid generation images for AI model training (except as described in Sections 8.1 and 8.3). If the Company decides to change this policy in the future and begins using paid generation images for AI model training, fine-tuning, or improvement purposes, the following safeguards shall apply: The Company shall notify all active Users of the proposed change at least thirty (30) days in advance via email to the registered email address. The Company shall update these Terms and the Privacy Policy to reflect the new data usage practices before any such training begins. Upon the User’s next login or interaction with the Platform following the policy change, the User shall be presented with a clear and prominent consent mechanism. No paid generation data shall be used for model training until the User has provided explicit, affirmative consent through this mechanism. Users who do not consent shall continue to have access to the Service under the existing data usage terms. Non-consent shall not result in any degradation of service, restriction of features, or penalty of any kind. The Company shall provide a straightforward mechanism for Users to withdraw consent at any time after granting it. Withdrawal of consent shall apply to future training activities only and shall not require the Company to retrain or modify models already trained using previously consented data. This commitment to prior notice and explicit consent is a material term of this Agreement and shall survive any amendment to these Terms unless the User explicitly consents to its modification.

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW: The Company, its founders, directors, officers, employees, agents, affiliates, successors, and assigns (collectively, “Company Parties”) shall not be liable for any direct, indirect, incidental, special, consequential, punitive, or exemplary damages, including but not limited to damages for loss of profits, revenue, goodwill, data, business opportunities, or any other intangible losses.

The Company Parties shall not be liable for any damages arising from: (i) the use or inability to use the Service; (ii) any errors, inaccuracies, or defects in AI-Generated Images; (iii) any unauthorized access to or use of the User’s account; (iv) any interruption or cessation of Service; (v) any bugs, viruses, or other harmful code transmitted through the Service; (vi) any third-party claims arising from the User’s use of AI-Generated Images; or (vii) any matter relating to the Service.

In no event shall the aggregate liability of the Company Parties exceed the amount paid by the User to the Company in the twelve (12) months preceding the event giving rise to the claim, or One Thousand Indian Rupees (INR 1,000), whichever is less.

The User acknowledges that the limitations set forth in this Section are fundamental elements of the bargain between the Company and the User, and the Company would not provide the Service without such limitations.

If any limitation or exclusion of liability in this Section is held to be invalid or unenforceable under applicable law, the aggregate liability of the Company Parties shall be limited to the smallest amount permitted by that law. Nothing in these Terms limits any liability that cannot be limited or excluded under applicable law, including any statutory liability or penalty under data-protection law.

You agree to indemnify, defend, and hold harmless the Company Parties from and against any and all claims, demands, actions, suits, proceedings, losses, damages, liabilities, costs, and expenses (including reasonable attorneys’ fees and court costs) arising out of or relating to: Your use of the Service or any AI-Generated Images. Your violation of these Terms or any applicable law or regulation. Your violation of any third party’s rights, including intellectual property rights. Any claim by a third party (including your customers, consumers, or business partners) related to AI-Generated Images you published, distributed, or used commercially. Any misrepresentation made by you through AI-Generated Images. Any dispute between you and your customers arising from the use of AI-Generated Images to market or sell jewellery products. Your infringement, dilution, or passing off of any third party’s trademark, trade dress, design right, or copyright. Your creation, marketing, or facilitation of counterfeit, replica, or infringing goods or content. Your failure to label or disclose AI-Generated Content as synthetically generated where required by applicable law. Your publication of content to, or use of, any Connected Account or third-party platform. Your violation of the Prohibited Uses set out in Section 6.5.

This indemnification obligation shall survive termination of these Terms and your account.

THE SERVICE IS PROVIDED ON AN “AS IS” AND “AS AVAILABLE” BASIS WITHOUT WARRANTIES OF ANY KIND, WHETHER EXPRESS, IMPLIED, STATUTORY, OR OTHERWISE. THE COMPANY EXPRESSLY DISCLAIMS ALL WARRANTIES, INCLUDING BUT NOT LIMITED TO: Implied warranties of merchantability, fitness for a particular purpose, and non-infringement. Any warranty that the Service will meet your requirements or expectations. Any warranty that AI-Generated Images will be accurate, error-free, or suitable for any particular commercial purpose. Any warranty of uninterrupted, timely, secure, or error-free operation of the Service. Any warranty regarding the accuracy of colour reproduction, design replication, or detail preservation in AI-Generated Images. Any warranty that the Service will be compatible with any third-party software, hardware, or systems.

12.1 Informal Resolution — In the event of any dispute, claim, or controversy arising out of or relating to these Terms or the Service, the parties shall first attempt to resolve the dispute informally through direct communication. The User shall contact the Company at kunal@araviai.com with a detailed description of the dispute. The Company shall respond within fourteen (14) business days. The parties shall engage in good faith negotiations for a period of thirty (30) calendar days from the date of the initial dispute notification.

12.2 Binding Arbitration — If the dispute is not resolved through informal resolution within the thirty (30) day period, the dispute shall be referred to and finally resolved by binding arbitration in accordance with the Arbitration and Conciliation Act, 1996, as amended. The arbitration shall be conducted by a sole arbitrator mutually agreed upon by the parties, or in the absence of agreement, appointed in accordance with the Act. The seat and venue of arbitration shall be Kota, Rajasthan, India. The language of arbitration shall be English. The arbitrator’s decision shall be final and binding on both parties. The costs of arbitration shall be borne as determined by the arbitrator.

12.3 Governing Law and Jurisdiction — These Terms shall be governed by and construed in accordance with the laws of India. Subject to the arbitration clause above, the courts of Kota, Rajasthan shall have exclusive jurisdiction over any disputes arising under these Terms.

12.4 Class Action Waiver — TO THE FULLEST EXTENT PERMITTED BY LAW, YOU AGREE THAT ANY DISPUTE SHALL BE RESOLVED ON AN INDIVIDUAL BASIS AND NOT AS A CLASS ACTION, COLLECTIVE ACTION, OR REPRESENTATIVE PROCEEDING. YOU WAIVE ANY RIGHT TO PARTICIPATE IN OR BRING A CLAIM AS A MEMBER OF A CLASS OR IN ANY PURPORTED CLASS OR REPRESENTATIVE PROCEEDING.

The Company may suspend or terminate your account and access to the Service at any time, with or without cause, and with or without prior notice, including but not limited to situations where: You violate any provision of these Terms. Your conduct is harmful, abusive, or disruptive to the Service, other users, or the Company’s operations. The Company is required to do so by law, regulation, or court order. The Company decides to discontinue the Service or any part thereof.

Upon termination: (a) all licences and rights granted to you under these Terms shall immediately cease; (b) all unused Credits shall be forfeited without refund; (c) the Company may delete your account data in accordance with the Privacy Policy; (d) Sections 2.5, 4.3, 5.2, 6, 7.2, 8, 9, 10, 11, 12, 14, 15, 16, and 17 shall survive termination.

14.1 Entire Agreement — These Terms, together with the Privacy Policy, constitute the entire agreement between you and the Company regarding the Service and supersede all prior agreements, understandings, representations, and warranties.

14.2 Severability — If any provision of these Terms is held to be invalid, illegal, or unenforceable, the remaining provisions shall continue in full force and effect. The invalid provision shall be modified to the minimum extent necessary to make it valid and enforceable.

14.3 Waiver — The failure of the Company to enforce any provision of these Terms shall not constitute a waiver of that provision or any other provision. No waiver shall be effective unless made in writing and signed by an authorized representative of the Company.

14.4 Assignment — You may not assign or transfer your rights or obligations under these Terms without the Company’s prior written consent. The Company may freely assign its rights and obligations under these Terms.

14.5 Force Majeure — The Company shall not be liable for any failure or delay in performing its obligations under these Terms due to circumstances beyond its reasonable control, including but not limited to natural disasters, pandemics, government actions, war, terrorism, strikes, power failures, internet outages, third-party service disruptions, or any other force majeure event.

14.6 Amendments — The Company reserves the right to modify these Terms at any time. Material changes shall be notified to Users via email or in-app notification at least fifteen (15) days before taking effect. Continued use of the Service after such changes constitutes acceptance of the modified Terms. If you do not agree with the modified Terms, you must discontinue use of the Service.

14.7 Notices — All notices from the Company to the User shall be sent to the email address registered with the User’s account. All notices from the User to the Company shall be sent to kunal@araviai.com. Notices shall be deemed received upon delivery to the email address.

14.8 Relationship of Parties — Nothing in these Terms shall be construed as creating a partnership, joint venture, agency, or employment relationship between the parties. The User is an independent party and has no authority to bind the Company.

If you believe that any User Content or AI-Generated Content available through the Service infringes your intellectual-property rights or other legal rights, you may submit a written complaint to the Company at kunal@araviai.com containing: (i) your identity and contact details; (ii) identification of the right allegedly infringed and of the allegedly infringing content (including a URL or sufficient detail to locate it); (iii) a statement of your good-faith belief that the use is unauthorised; and (iv) a statement that the information in your complaint is accurate. The Company will review valid complaints and may, in its discretion and without admission of liability, remove or disable access to the content concerned, and may suspend or terminate repeat infringers. This process forms part of the Company’s grievance-redressal mechanism under applicable Indian intermediary law.

16.1 General — The Service is operated from India. These Terms are governed by Indian law and are subject to the dispute-resolution and jurisdiction provisions in Section 12, regardless of the User’s location. Users who access the Service or publish AI-Generated Content from outside India do so on their own initiative and are solely responsible for compliance with all laws applicable in their own jurisdiction and in any jurisdiction in which they publish, advertise, or distribute AI-Generated Content.

16.2 European Union and United Kingdom — Where the User or its end-customers are located in the European Union, the European Economic Area, or the United Kingdom, the User acknowledges that the European Union Artificial Intelligence Act (including the transparency obligations under Article 50) and comparable laws may require AI-Generated Content — including images, video, audio, and “deepfakes” — to be marked or disclosed as artificially generated. The User is responsible, as the deployer of such content, for such marking and disclosure. Data-protection rights applicable to such Users are addressed in the Privacy Policy.

16.3 United States — Where the User or its end-customers are located in the United States, the User acknowledges that federal and state laws (including state right-of-publicity laws, digital-replica or anti-deepfake statutes such as the Tennessee ELVIS Act, state artificial-intelligence governance and transparency laws such as the Texas Responsible Artificial Intelligence Governance Act, and proposed federal legislation such as the NO FAKES Act) may restrict the creation or use of digital replicas or likenesses of real persons and may impose disclosure or prohibited-use obligations on synthetic media. The User assumes sole responsibility for compliance with all such laws.

16.4 No Targeting — Nothing in these Terms shall be construed as the Company purposefully availing itself of, or directing the Service at, any jurisdiction outside India, and the Company makes no representation that the Service or any AI-Generated Content is appropriate or lawful for use in any particular location.

17.1 Scope — Where the Company provides done-for-you, managed, or agency services (“Agency Services”) — including generating, editing, curating, or delivering AI-Generated Content on behalf of a User or client (“Client”) based on source material, briefs, or instructions the Client provides, and including delivery through a client delivery portal — the following terms apply in addition to the remainder of these Terms. In the context of Agency Services, references to the “User” include the “Client”.

17.2 Client Materials and Responsibility — The Client is solely responsible for, and represents and warrants that it owns or holds all rights, licences, and consents necessary in, the source images, designs, briefs, product information, and other materials it provides (“Client Materials”), and that the Company’s use of Client Materials to perform Agency Services will not infringe any third-party right or violate any law. The Client is solely responsible for the accuracy of all product information it provides and for ensuring that Deliverables accurately represent its actual products. All disclaimers, limitations, prohibited-use restrictions, and indemnities in these Terms (including Sections 3, 4, 6, 9, 10, and 11) apply equally to Agency Services, Client Materials, and Deliverables.

17.3 Deliverables; Review and Approval — Content produced and delivered under Agency Services (“Deliverables”) is provided on an “as is” and “as available” basis, with no service-level commitment, turnaround guarantee, or warranty of accuracy, suitability, or non-infringement. The Client must review, verify, and approve all Deliverables before any commercial, public, or consumer-facing use, and assumes complete and sole responsibility for such use as set out in Section 6. Except where the Client expressly instructs the Company to publish to the Client’s Connected Accounts (in which case Section 3.7 applies), the Company does not publish, advertise, or represent the Client’s products to consumers on the Client’s behalf.

17.4 Ownership and Licence — Upon full payment, the Client owns the paid Deliverables on the same basis, and subject to the same limitations, as paid AI-Generated Images under Section 4.2 (including the limitations on copyrightability and the absence of any warranty of protectability). The Company retains all right, title, and interest in its own pre-existing and independently developed materials, tools, models, prompts, methodologies, workflows, and know-how, and in any general improvements thereto. Deliverables produced using Free Samples or Complimentary Credits remain subject to the licence in Section 4.3.

17.5 Data and Model Training — Client Materials and paid Deliverables are not used to train, fine-tune, or improve the Company’s artificial-intelligence models, except as permitted under Sections 8.1 and 8.3 (diagnosis of reported errors and aggregated, anonymised metrics). Only data generated using Free Samples or Complimentary Credits is used for model training, as described in Section 8.2. The Company instructs its third-party AI providers not to use Client Materials or paid Deliverables to train their own models, to the extent those providers make such an option available.

17.6 Independent Service Provider — The Company performs Agency Services as an independent service provider. Nothing in these Terms creates an employment, partnership, joint-venture, agency, or exclusive relationship between the parties, and the Company may provide the same or similar services to any other person, including competitors of the Client.

17.7 Labelling — The Client remains solely responsible for labelling and disclosing Deliverables as artificially generated where required by applicable law, as set out in Section 6.6.

17.8 Delivery Recipients — Where the Client shares Deliverables with, or invites any third party (including its own customers) to, a delivery portal or similar channel, the Client is solely responsible for those recipients and for providing any notice and obtaining any consent required by law in respect of their personal data and their use of the Deliverables.

kunal@araviai.com | aditya@araviai.com